New Retailer Rallies Around Athletic Wear

Obsessed Outside

On Friday, a steady stream of customers enjoyed shopping at Columbia’s newest retail store, Obsessed. The store, located at 914 E. Broadway, carries a large selection of the popular brand Lululemon athletic clothing and accessories.

Columbia is the third retail location for owner Charlotte Withrow, who lives in Oxford, Mississippi, and has another new store opening planned in January. Withrow’s friend and store manager convinced her that Columbia was the perfect location for her next store. “Things just fell into place. We came for a visit and loved Columbia. The building was perfect for what we needed,” she says.

The building used to house Fringe Boutique, which moved to Vandiver Drive. After a little bit of construction, new light fixtures and a lot of merchandise, Obsessed was ready for its grand opening.

The store offers both new and gently used clothing for men and women.